Impact Direct Team
Recent Posts
Apr 18, 2019
Social Media Transformation
There are three huge ways to transform the Social Media at your Dealership. Tell Your Story Telling your Digital Story is a huge step in the right dir...
Read MoreApr 10, 2019
7 Tips for Optimizing Email Marketing Automation for Dealers
With 3.7 billion people using email today and an expected increase to 4.3 billion users by 2022, email marketing is a force to be reckoned with. We ar...
Read MoreMar 27, 2019
Speed Matters – Consumer Website or Dealer Website Google Ads
Annual announcements are nothing new for Google. If nothing else, Google rolls out new marketing elements, metrics and key performance indicators on a...
Read MoreMar 25, 2019
4 Strategies for Effective Dealership Marketing on Facebook
We know navigating the digital space can be tough. With so many options for digital marketing, how do you decide where to spend, and most importantly,...
Read MoreFeb 26, 2019
Pay-Per-Click with Intention
Google is constantly improving their various platforms in order to improve the user experience and recently Google Ads (formally known as Google AdWor...
Read MoreFeb 12, 2019
4 Keys to Overcoming Marketing Attribution Challenges in the Automotive Industry
The automotive industry faces a unique set of challenges caused by major changes in global markets and consumer demand. Those changes mean it’s more i...
Read MoreJan 22, 2019
Why You Need to Optimize Your Dealership Website
According to a study conducted by Cox Automotive, the average car buyer spends about 14 hours and 48 minutes shopping for a new vehicle. For most car ...
Read MoreJan 10, 2019
The Biggest Thought Shift You Need to Make This Year
It’s time to change how you think about SEO. Google has released several major updates the last few years that have profoundly affected SEO, yet far t...
Read MoreDec 12, 2018
Creating Effective Mobile Landing Pages
This article was featured in Digital Dealer, and it's a great overview of how the best landing pages work to sell more cars. Our digital campaigns fea...
Read MoreDec 08, 2018
How to Get Results with Direct Mail
Have you heard that direct mail is dead? I think it’s fair to say that mass mail is dead, but direct mail still has a place in your dealership’s marke...
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